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Cycling brand Le Col treble their support for the
DROPS LE COL women’s pro cycling team

(18th August 2021) Le Col, the British performance cycling apparel brand, has announced that they are extending their title sponsorship of the DROPS-Le Col team for another 2 years and trebling their investment to support and shape new legends in women’s cycling.

Earlier this year, Le Col became the co-title sponsor of DROPS-Le Col, backing the UCI women’s cycling team. Not only have Le Col designed a bespoke kit to help the team ride faster and further - but all of the profits of the merchandise sales have been used to fund the team, including Joss Lowden’s upcoming Hour Record attempt in Switzerland.

By backing the DROPS-Le Col team for two more years, Le Col is continuing to improve visibility for women in cycling, support the exciting women’s racing scene and help colour the road.

The DROPS-Le Col team has seen strong results this year, including a podium position in the Ronde de Mouscron race with Maria Martins and Joss Lowden’s GC incredible victory at the Tour de Feminin.

Yanto Barker, founder of Le Col and former pro-cyclist

"This is an incredibly exciting team, with some of the strongest young bike racers. It’s been an honour to work with the DROPS team for the past few seasons, and we are looking forward to that relationship continuing as Le Col pledge to triple our investment with title sponsorship. Our commitment goes beyond the kit, and with the DROPS LE COL team we have a collective set of matched goals, values and ideas to work on."

Tom Varney, DROPS-Le Col general manager

"The support of Le Col means that we have the necessary financial support to reach our goals of building a women’s team that can compete on the world stage. It's fantastic that they are also our clothing partner that work with us to develop some of the fastest and best-performing women’s kit available. Challenges like Joss Lowden’s Hour Record attempt wouldn’t be possible if it wasn’t for Le Col’s commitment to the team."

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